© Jamie Hough 2025

Short for squiggles, “squigs” is a pseudonym that captures my interests:
  • Squiggles are what I like to draw on paper to bring an idea to life.
  • Squiggles are the contour lines on a topographic map that I seek out when running or cycling
  • Squiggles are the sinuous movement of my design & life interests
  • Squiggles are childish & fun 〜〜〜〜 I like to learn through play(ing around with ideas)!

Beliefs:

1. Everything is a work in progress.
As an innate perfectionist this is the hardest maxim to follow, but something I remind myself daily.

2. The less you own, the more freedom you have.
This may be a counterintuitive belief to hold for someone who wants to design products destined for ‘consumption’, but I believe in designing things to last, so that what you hold develops a personal significance. 

3. Patina produces personality.
Through love and longevity of use of a ‘thing’ something special happens: As it ages it wears & weathers in response to your use (or abuse), producing marks that tell a story & build character.

jamie@squigs.com.au