Short for squiggles, “squigs” is a pseudonym that captures my interests:

  • Squiggles are what I like to draw on paper to bring an idea to life.

  • Squiggles are the contour lines on a topographic map that I seek out when running or cycling

  • Squiggles are the sinuous movement of my design & life interests

  • Squiggles are childish & fun 〜〜〜〜 I like to learn through play!

The less you own,
the more freedom you have.

That may be a counterintuitive belief to hold for someone who wants to design products destined for, but I believe in designing things to last - like a long, rewarding relationship that you can’t help telling everyone about. It provides an opportunity to design for longevity — allow a product to age, wear & weather to produce marks that tell a story & build character. Patina produces personality.

WHO—I—am

I am a designer, but I wasn’t always one. In my early 30’s I enrolled into the Industrial Design program at RMIT after feeling stuck in a dead-end career path.

In 2024, after four-long years punctuated by raising my first, then second child, I finished that degree.

How I landed in Industrial Design as my career of choice for the next 30+ years can be traced back via a little introspection around a bench, a bike, and a teaspoon.

Actually, no. It started with a lift panel.

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The Camden Bench [2012]

While studying my Master’s in Urban Planning I came across the Camden Bench. A type of ‘unpleasant design’ — an object made to be uncomfortable — it is intended to be used, but only to provide temporary rest to passers-by. This is the first time I appreciated the power of design to alter one’s experience.

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Bikes, Bikes & More Bikes [2015-Current]

I worked in the city, but I don’t like paying for public transport, so I bought a bike. Then I bought another. Then another. I gradually started to tinker with them to keep them operational and save money…so I could buy more bikes. I quickly became obsessed with the bicycle as a mechanism and canvas for design.

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The Humble Spoon [2016]

I love coffee. I used to go each morning to my local cafe to drink a double expresso and watch the early-morning traffic go by. I would often fiddle with the spoon that accompanied the coffee, so much so that eventually I caught wind of my habit and began inspecting the spoon — who knew a spoon could have such dynamism - shapely, weighty, balanced, crafted.

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Lift Panel Housing [1998-ish]

I had an epiphany when I decided to pursue Industrial Design, and that was to do with a recollection I had when I was little — I entered a lift with my parents to see the button panel hanging off the wall, held up by the cables behind. A service technician was fixing it, after which the panel would be replaced, but in that moment it looked messy. I thought: “Why can’t the cables be neatly arranged in a housing”. This was my first design idea — ever. A sub-housing for the housing — genius. Maybe.